Tue. Jun 25th, 2024

A startup accelerator program called SKU is offering resources and mentorship to pet care startups, including D.R.E.A.M. Pet Food, a brand that combines hip-hop culture with high-quality pet treats. The founders of D.R.E.A.M., Jaime Cooper and Paul Paige, saw a gap in the industry for products that represent their culture and love of music. The SKU program provides mentorship and exposure to help accelerate their business. The founders discuss the importance of representation in the industry and how mentorship has benefited their company. They also discuss the branding improvements they plan to make as a result of the SKU program.