Wed. Jul 24th, 2024

Regulators are intensifying their scrutiny of AI giants and the spread of misinformation generated by Generative AI (GenAI). The Federal Trade Commission (FTC) has launched an investigation into Alphabet, Amazon, Microsoft, Anthropic, and OpenAI to examine how their investments and partnerships impact competition. The FTC is seeking information about investment and partnership agreements, their rationale, and the implications for competition, sales, resources, and product rollouts. FTC chair Lina Kahn said the agency will be looking at whether tech giants use their power to deceive the public and if their AI investments allow them to gain an advantage across the sector. The agency aims to use findings from previous investigations to inform their strategy. In parallel, the Senate Judiciary Committee will hold a hearing with the CEOs of Meta, Snap, TikTok, Discord, and X to discuss online child safety. Concerns about AI-generated misinformation is expected to be a key focus of the hearing. In Europe, the final text of the European Union’s AI Act has been leaked, outlining the approach to AI regulations. Last week, New Hampshire residents received robocalls featuring deepfake audio impersonating President Joe Biden urging people not to vote. Other incidents have included AI-generated images of Taylor Swift and AI-generated content that flouts election policies. Meanwhile, Publicis Groupe announced major updates to its AI strategy, including the launch of an AI platform called CoreAI and an investment of €300 million over the next three years. The platform has been trained on consumer intelligence, performance data, and behavioral science data to provide a comprehensive view of customer behavior and market impact. Other news in the AI space includes the launch of a generative AI tool for the 2024 Grammy Awards, new GenAI tools for Chrome users from Google, the launch of the Genjo generative AI platform, and the use of AI tools in podcast networks for translation and ad sales.